Jonathan at Sports Rubbish has spotted what looks like some downright cheeky behaviour on the part of Indy Racing League broadcaster Versus – and it’s happening on this very site.
Versus seem to be running Google ads using the keyword ‘Formula 1’ directing people to its coverage of the first round of the 2009 IRL season in Miami, Florida this weekend.
There are so many mistakes with this ad that one has to wonder if Versus is staffed by chimpanzees.
First, there is the obvious fact that Formula One is not IndyCar.
Second, ?óÔé¼?ôstreets?óÔé¼?Ø does not contain 3 instances of the letter ?óÔé¼?ôE.?óÔé¼?Ø
Third, St. Petersburg is not spelled ?óÔé¼?ôSt. Petersburgh.?óÔé¼?Ø
Jonathan spotted one of the ads here on F1 Fanatic.
I like IndyCar a lot and I’ll be watching the race but what a damning indictment of its popularity when its American broadcaster is trying to sucker people in by pretending it’s Formula 1?
You can read more of my thoughts on IndyCar on my other site, Maximum Motorsport.
Thanks to Jonathan for the tip!